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K-Beauty for you. no compromises.

K-Beauty for you. No compromises.

K-Beauty for you. No compromises.

K-Beauty for you. No compromises.

K-Beauty for you. No compromises.

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sustainability

Good for your skin – and for the planet: To us, great beauty products go hand in hand with responsibility.

As a proud partner of 1% for the Planet, we donate 1% of every purchase to environmental projects. And we are always looking to give back more.

All our products are formulated with the best natural, vegan ingredients and are PETA-certified, signifying our commitment against animal testing and harm.

We're committed to clean beauty. All our products are free from silicones, parabens, formaldehyde, PEGs, mineral oils, micro plastic and sulfates.

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Our Philosophy

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  • Microplastics
  • Silicones
  • PEGs
  • Synthetic fragrances
  • Sulfates
  • Formaldehyde
  • Parabens

What 1+ million happy
customers are saying

My skin is so much softer and cleaner. I really love all the products promise they will do and results they bring

Luisa J, 🇩🇪

Will be purchasing again Due to to my severe hay-fever eyes are super puffy in the morning. The eye masks are life saver.

Bethany A, 🇬🇧

I have also tried dewy day “foundation” - I love it, but just ladies remember if you want your face to look “dewy” - you naturally

Agatha, 🇵🇱

My skin is so much softer and cleaner. I really love all the products promise they will do and results they bring.

Luisa J, 🇩🇪

My skin is so much softer and cleaner. I really love all the products promise they will do and results they bring.

Luisa J, 🇩🇪

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Some ideas for your glow routine 🌟

The Full Glow Set

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The Full Glow Set

Must-Have K-Beauty Bestsellers
€134
Value price: €178
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The Eyes Cream

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SLOW AGING

DEPUFFING

The Eyes Cream

Eye cream with plant-based snail slime alternative
€30
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The Day & Night Set

SAVE 15%

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The Day & Night Set

K-Beauty essentials for your AM and PM routine
€120€102
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The Dewy Day

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NATURAL FINISH

The Dewy Day

Power Repair Serum for a more even and glowy skin A power serum for smoother, glowy and younger looking skin! The high concentration of probiotic ingredients repairs your skin and gives you an even and glowy complexion.  Characteristics: Replenishing: The powerful, highly concentrated probiotics make this serum a true hero for your skin! Bifida calms down your skin and gives you a healthy complexion. Lactobacillus gives you a boost of vitamin B12 and peptides, revitalizes your skin and gives it more elasticity.  Hydrating: Niacinamide and hyaluronic acid? A true power duo for well-hydrated skin!  Anti-Aging: My probiotics are super effective against signs of aging and give you a smoother and more bouncy complexion! Niacinamide supports them for an even more youthful complexion by smoothing out small lines and wrinkles and minimizing your pores.  Good to know: No nasties: Free from Silicones - Parabens - PEGs - Microplastics - Mineral Oils - Formaldehyde - Artificial colorants - Sulfates - Drying alcohol Dermatologically tested for all skin types – even for sensitive skin 1% for the planet: 1% of all revenues will be donated to environmental projects  Glass packaging: To reduce our plastic waste, we use glass jars for all our skincare products Long-lasting! Lasts for more than 3 months with daily usage. Content: 30 ml  I'm amazed Great product range. From the first day on, I could tell that my skin was getting better. By now, all of my friends use it as well because I recommended it. 28 people found this helpful
€35
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